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Exploring Corporate Strategy:Text & Cases with Companion Website Student Access Card: Text and Cases Paperback – 7 Dec 2007

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Product Description

Imported from UK

Synopsis
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Over 750,000 students worldwide have used this best-selling book to understand and explore strategic
management through their academic and professional careers. "Available in two versions (Text and Text &
Cases),"Exploring Corporate Strategy"has established a reputation as a pre-eminent textbook in its field, based upon the
expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds
on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation,
innovation and entrepreneurship. It is written for students of Strategic Management at all levels.

About the Author
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Gerry Johnson is Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of
Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at
University of Oxford.

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