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Books > Product: 223456

How to Win Friends & Influence People

Product Description

How to Win Friends & Influence People by Dale Carnegie 1998 Paperback New

Brand New

Officially Licensed

Imported from USA

This grandfather of all people-skills books was first published in 1937. It was an overnight hit, eventually selling 15
million copies. How to Win Friends and Influence People is just as useful today as it was when it was first published,
because Dale Carnegie had an understanding of human nature that will never be outdated. Financial success, Carnegie
believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume
leadership, and to arouse enthusiasm among people." He teaches these skills through underlying principles of dealing
with people so that they feel important and appreciated. He also emphasizes fundamental techniques for handling people
without making them feel manipulated. Carnegie says you can make someone want to do what you want them to by seeing the
situation from the other person's point of view and "arousing in the other person an eager want." You learn how to make
people like you, win people over to your way of thinking, and change people without causing offense or arousing
resentment. For instance, "let the other person feel that the idea is his or hers," and "talk about your own mistakes
before criticizing the other person." Carnegie illustrates his points with anecdotes of historical figures, leaders of
the business world, and everyday folks. --Joan Price