---
product_id: 348500785
title: "CHROMA True Reds 5RV Chroma Ruby Permanent Hair Color by L'Oreal Paris"
brand: "l'oreal technique"
price: "AED 143"
currency: AED
in_stock: true
category: "L'oreal Technique"
url: https://www.desertcart.ae/products/348500785-chroma-true-reds-5rv-chroma-ruby-permanent-hair-color-by
store_origin: AE
region: United Arab Emirates
---

# Long-lasting permanent formula Vibrant ruby red pigment Proudly made in the USA CHROMA True Reds 5RV Chroma Ruby Permanent Hair Color by L'Oreal Paris

**Brand:** l'oreal technique
**Price:** AED 143
**Availability:** ✅ In Stock

## Summary

> 💥 Own your bold with CHROMA True Reds – where ruby meets resilience!

## Quick Answers

- **What is this?** CHROMA True Reds 5RV Chroma Ruby Permanent Hair Color by L'Oreal Paris by l'oreal technique
- **How much does it cost?** AED 143 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ae](https://www.desertcart.ae/products/348500785-chroma-true-reds-5rv-chroma-ruby-permanent-hair-color-by)

## Best For

- l'oreal technique enthusiasts

## Why This Product

- Trusted l'oreal technique brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Crafted in the USA:** Quality you can trust, made with care on home soil.
- • **True Ruby Radiance:** Experience a rich, deep red that turns heads and sparks conversations.
- • **Enduring Color Power:** Permanent formula locks in your bold look for weeks, no fading drama.
- • **Gentle on Your Strands:** Formulated to minimize damage even with longer processing times.
- • **Value Meets Performance:** Premium salon-quality color without the premium price tag.

## Overview

CHROMA True Reds 5RV Chroma Ruby by L'Oreal Paris is a permanent hair color delivering vibrant ruby tones with long-lasting results. Made in the USA, it balances intense pigmentation with a formula designed to minimize hair damage, offering professional-quality color at an accessible price. Perfect for millennials seeking a standout, confident look that lasts.

## Description

CHROMA True Reds 5RV Chroma Ruby Permanent Hair Color by L'Oreal Paris

## Features

- CHROMA True Reds 5RV Chroma Ruby Permanent Hair Color by L'Oreal Paris

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00YW5RTKI |
| ASIN  | B00YW5RTKI |
| Brand | L'OREAL TECHNIQUE |
| Colour | Ruby |
| Container Type | Bottle |
| Customer Reviews | 4.4 4.4 out of 5 stars (505) |
| Date First Available  | 29 December 2018 |
| Global Trade Identification Number | 00884486229144 |
| Hair Color Permanence | Permanent |
| Is Discontinued By Manufacturer  | No |
| Item Dimensions LxWxH  | 16.9 x 4.7 x 16.9 Centimeters |
| Item Form | Cream |
| Item Weight  | 59 g |
| Item model number  | P1111300 |
| Manufacturer Part Number | P1111300 |
| Model Number | P1111300 |
| Net Quantity  | 49.3 Grams |
| Number of Items | 1 |
| Product Dimensions  | 16.9 x 4.7 x 16.9 cm; 59 g |
| Recommended Uses For Product | salon |
| Suitable Hair Color | Red |
| UPC | 884486229144 |
| Unit Count | 49.3 Grams |

## Product Details

- **Brand:** L'OREAL TECHNIQUE
- **Colour:** Ruby
- **Global Trade Identification Number:** 00884486229144
- **Hair Color Permanence:** Permanent
- **Item Form:** Cream
- **Net Quantity:** 49.3 Grams
- **Number of Items:** 1
- **Package Information:** Bottle
- **Recommended Uses For Product:** salon
- **UPC:** 884486229144

## Images

![CHROMA True Reds 5RV Chroma Ruby Permanent Hair Color by L'Oreal Paris - Image 1](https://m.media-amazon.com/images/I/81qMb7pBZ+L.jpg)

## Questions & Answers

**Q: Is developer included?**
A: No, developer must be purchased separately. This item should be used with L'Oreal Technique Oreor Creme Developer at a ratio of 1 part color to 1 part developer. Read pack instructions & safety warnings carefully prior to use.

**Q: Is Excellence Chroma right for me?**
A: Chroma is suitable for use on all bases of hair, including light, dark and gray.

**Q: If needed, how can I remove this hair color?**
A: To remove color, apply ColorZap hair color remover to dry hair, starting at roots. Leave on for 20 minutes. Rinse, shampoo, and condition.

**Q: Is a mixing bowl and brush included?**
A: No, this item does not include a mixing bowl and brush.

## Frequently Bought Together

- L'Oréal Technique Chroma True Reds Permanent Hair Color - Red Dye For Long-Lasting Color, For Light, Dark and Gray Hair
- L'OREAL TECHNIQUE Oreor 20 Volume Developer - Hair Color Developer, Creamy Formula For Uniform Results, Combine With Color of Your Choice, 16 Fl Oz
- L'OREAL TECHNIQUE Nature's Therapy Mega Moisture Crème - Conditioning and Detangling Hair Cream, Softens and Adds Shine With Botanical Extracts, For All Hair Types, 16 Oz

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**Shop now:** [https://www.desertcart.ae/products/348500785-chroma-true-reds-5rv-chroma-ruby-permanent-hair-color-by](https://www.desertcart.ae/products/348500785-chroma-true-reds-5rv-chroma-ruby-permanent-hair-color-by)

---

*Product available on Desertcart United Arab Emirates*
*Store origin: AE*
*Last updated: 2026-10-26*