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Product ID: 577936
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation
to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that
requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression
is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.
Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's
Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that
can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies
from the world's leading brands. With slide:ology you'll learn to:
* Connect with specific audiences
* Turn ideas into informative graphics
* Use sketching and diagramming techniques effectively
* Create graphics that enable audiences to process information easily
* Develop truly influential presentations
* Utilize presentation technology to your advantage
Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will
challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your
career by creating momentum for your cause.