--- product_id: 676955062 title: "Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 25 Light Neutral" brand: "e.l.f." price: "AED 50" currency: AED in_stock: true reviews_count: 13 category: "E.L.F." url: https://www.desertcart.ae/products/676955062-soft-glam-foundation-medium-coverage-long-lasting-and-buildable-foundation store_origin: AE region: United Arab Emirates --- # Long-lasting wear up to 12+ hours 100% Vegan & Cruelty-Free formula Hydrating 1% Hibiscus Complex Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 25 Light Neutral **Brand:** e.l.f. **Price:** AED 50 **Availability:** ✅ In Stock ## Summary > ✨ Glow longer, feel lighter — your skin’s new BFF! 💖 ## Quick Answers - **What is this?** Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 25 Light Neutral by e.l.f. - **How much does it cost?** AED 50 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.ae](https://www.desertcart.ae/products/676955062-soft-glam-foundation-medium-coverage-long-lasting-and-buildable-foundation) ## Best For - e.l.f. enthusiasts ## Why This Product - Trusted e.l.f. brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Effortless Satin Glow:** Achieve a smooth, natural satin finish that lasts all day without caking or heaviness. - • **Skin-Loving Hydration:** Infused with hydrating fruit extracts to nourish and breathe life into every skin type. - • **Ethical Beauty, Elevated:** 100% vegan and cruelty-free, because looking good should feel good too. - • **Inclusive Shade Perfection:** Specifically crafted for light neutral tones, blending seamlessly for a natural look. - • **Customizable Medium Coverage:** Build your perfect look from light to medium coverage—flawless skin, your way. ## Overview e.l.f. Soft Glam Foundation in 25 Light Neutral offers a breathable, medium buildable coverage with a smooth satin finish. Infused with hydrating hibiscus and fruit extracts, it suits all skin types while being 100% vegan and cruelty-free. Designed for long-lasting wear without caking, it’s the perfect foundation for millennials seeking flawless, ethical beauty that keeps up with their busy lifestyle. ## Description Product Description Soft Glam Satin Foundation - 25 Light Neutral Ingredients Water (Aqua), Isododecane, Glycerin, Coco-Caprylate/Caprate, Dimethicone, Propylene Glycol, Cetyl PEG/PPG-10/1 Dimethicone, C12-15 Alkyl Benzoate, Tridecyl Trimellitate, Sorbitan Sesquioleate, Silica, Boron Nitride, Dimethicone/Vinyl Dimethicone Crosspolymer, Magnesium Stearate, Magnesium Sulfate, Phenoxyethanol, Disteardimonium Hectorite, PEG/PPG-15/15 Dimethicone, Trimethylsiloxysilicate, Diisostearyl Malate, Silica Dimethyl Silylate, Aluminum Hydroxide, Triethoxycaprylylsilane, Caprylyl Glycol, Ethylhexylglycerin, Erythritol, Hibiscus Sabdariffa Fruit Extract, Butylene Glycol, Lycium Chinense Fruit Extract, Psidium Guajava Fruit Extract, Vaccinium Angustifolium (Blueberry) Fruit Extract, Hydroxyacetophenone May Contain: Titanium Dioxide (CI 77891), Yellow Iron Oxide (CI 77492), Red Iron Oxide (CI 77491), Black Iron Oxide (CI 77499) Directions Shake the foundation before use. Apply the foundation to a clean face using a makeup brush, makeup sponge, or fingertips. Build coverage as desired. Blend well for a smooth, satin finish. Safety Warning For external use only. Review: Dewy gorgeous foundation - This is a great foundation - suitable for more mature skin (40+) as doesn’t look cakey and sits nicely on the skin. Colour is great and is lightweight but good coverage. Performs as well as it cosmetics cc cream which stopped the dewy formula. Highly recommend!! Review: Great quality foundation - This is a great quality foundation. I bought it as I struggle with both dry and oily sections of my skin and hadn't been happy with my foundation. I ended up having to buy two shades as the first I bought was too dark and the second was too light. However, by mixing the two I found my perfect shade. The coverage is not cakey it's light but great coverage. It gives a natural look. Nice creamy texture of the foundation not watery. Would buy again ## Features - LONG-LASTING LIQUID FOUNDATION: Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long- wearing Soft Glam Satin Foundation. - MEDIUM, BUILDABLE COVERAGE: The e.l.f. Satin Finish Foundation delivers medium buildable coverage and a satin finish. - BREATHABLE FORMULA: Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin. - FOR MULTIPLE SKIN TYPES: This foundation is great for dry, oily and combination skin. - SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% Cruelty-Free and Vegan. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0D3JFKVX1 | | Age Range Description | Adult | | Benefits | Nourishing | | Best Sellers Rank | 394 in Beauty ( See Top 100 in Beauty ) 6 in Face Foundations | | Brand Name | e.l.f. | | Colour | 25 Light Neutral | | Container Type | Bottle | | Country Of Origin | China | | Coverage | Medium | | Customer Reviews | 4.3 out of 5 stars 11,668 Reviews | | Finish Type | Satin | | Global Trade Identification Number | 00609332849464 | | Item Dimensions | 15.1 x 5.7 x 1.3 centimetres | | Item Form | Liquid | | Item Weight | 41 g | | Item form | Liquid | | Manufacturer | e.l.f. | | Manufacturer Part Number | 84946 | | Material Type Free | [POSSIBLY] Vegan (if this implies no animal-derived materials) | | Model Number | 84946 | | Number of Items | 1 | | Package Type Name | Tube | | Package information | Bottle | | Recommended Uses For Product | 'evening out skin tone', 'buildable coverage', 'minimizing the appearance of fine lines and wrinkles' | | Recommended uses for product | 'evening out skin tone', 'buildable coverage', 'minimizing the appearance of fine lines and wrinkles' Recommended uses for product 'evening out skin tone', 'buildable coverage', 'minimizing the appearance of fine lines and wrinkles' See more | | Skin Tone | Light | | Skin Type | All | | Skin type | All | | Special Features | Vegan | | Specialty | Hydrating, Satin Finish | | UPC | 609332849464 | | Unit Count | 30.0 millilitre | ## Product Details - **Age range (description):** Adult - **Brand:** e.l.f. - **Colour:** 25 Light Neutral - **Item form:** Liquid - **Material Type Free:** [POSSIBLY] Vegan (if this implies no animal-derived materials) - **Package information:** Bottle - **Product benefits:** Nourishing - **Skin tone:** Light - **Skin type:** All ## Images ![Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 25 Light Neutral - Image 1](https://m.media-amazon.com/images/I/61kIqdMjt-L.jpg) ## Available Options This product comes in different **Color, Size** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Dewy gorgeous foundation *by H***R on 3 January 2026* This is a great foundation - suitable for more mature skin (40+) as doesn’t look cakey and sits nicely on the skin. Colour is great and is lightweight but good coverage. Performs as well as it cosmetics cc cream which stopped the dewy formula. Highly recommend!! ### ⭐⭐⭐⭐⭐ Great quality foundation *by S***7 on 14 January 2026* This is a great quality foundation. I bought it as I struggle with both dry and oily sections of my skin and hadn't been happy with my foundation. I ended up having to buy two shades as the first I bought was too dark and the second was too light. However, by mixing the two I found my perfect shade. The coverage is not cakey it's light but great coverage. It gives a natural look. Nice creamy texture of the foundation not watery. Would buy again ### ⭐⭐⭐⭐ Okay for Oily/dry acne prone skin *by T***I on 6 April 2026* I have dry, oily and moderate to severe acne along with scarring and excema around my nose. It's fairly good, buildable. However you need to prep with the right things as sometimes it can congeal and cause caking around acne, peace fuzz and rougher parts of skin. But it is one of the better ones in the price range especially as I am as pale as a sickly Victorian child. ## Frequently Bought Together - e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 25 Light Neutral - e.l.f. Hydrating Camo Concealer, Covers Blemishes & Under-Eye Circles, Full-Coverage & Delivers A Satin Finish, Vegan & Cruelty-Free, Light Sand - e.l.f. Halo Glow Soft Focus Setting Powder, Silky Setting Powder For Creating Soft Glow Without Shine, Smooths Pores & Lines, Medium --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.ae/products/676955062-soft-glam-foundation-medium-coverage-long-lasting-and-buildable-foundation](https://www.desertcart.ae/products/676955062-soft-glam-foundation-medium-coverage-long-lasting-and-buildable-foundation) --- *Product available on Desertcart United Arab Emirates* *Store origin: AE* *Last updated: 2026-07-23*