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* Why it's Cult Ideal for weakened, damaged, colour-treated hair, Pureology’s Strength Cure formulas help to heal hair, imparting the perfect balance of strengthening, softening and extraordinary colour protection. This concentrated fortifying shampoo removes dulling residues while respecting the delicate, sensitized hair cuticle by not stripping natural oils. Enriched with 100% vegan antioxidants, strengthening extracts and Pureology’s own AntiFade Complex, this will transform your hair. * Description Been neglecting your once luscious locks? Heal your hair with Pureology’s Strength Cure Shampoo. Ideal for damaged, sensitised and ‘micro-red’ strands, this concentrated fortifying shampoo removes dulling scalp residue while maintaining maximum respect for the hair’s delicate cuticle and oil balance. The central ingredient is Pureology’s exclusive ‘Asta-Repair’ complex, featuring astaxanthin (a powerful nature-derived antioxidant), keravis (one of nature’s most powerful anti-breakage fortifiers) and ceramides to help heal and repair damage. This is combined with the brand’s AntiFade Complex to protect and prolong your precious colour, as well as the signature Strength Cure aromatherapy blend of lavender, honey, peach and vanilla to scent your locks with sublime fragrance. * How to use Apply a 10 pence-sized a to wet hair and lather. Rinse. Repeat if necessary. * Full ingredients list Aqua/Water/Eau • Sodium Cocoyl Isethionate • Sodium Lauryl Sulfoacetate • Disodium Laureth Sulfosuccinate • Sodium Lauroyl Sarcosinate • Coco-Betaine • Glycol Distearate • Glycereth-26 • Decyl Glucoside • Parfum/Fragrance • Sodium Isethionate • Coconut • Ppg-5-Ceteth-20 • Divinyldimethicone/Dimethicone Copolymer • Polyquaternium-7 • Amodimethicone • Carbomer • Acrylates Copolymer • Polyquaternium-10 • Peg-55 Propylene Glycol Oleate • Propylene Glycol • C11-15 Pareth-7 • Benzoic • Laureth-9 • Glycerin • Tocopherol • Olea Europaea Oil/Olive Fruit Oil • Camelina Sativa Oil/Camelina Sativa Seed Oil • Trideceth-12 • Helianthus Annuus Seed Extract/Sunflower Seed Extract • Sodium Benzoate • C12-13 Pareth-23 • Benzyl Alcohol • Coumarin • Geraniol • C12-13 Pareth-3 • Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol • Arginine • 2-Oleamido-1,3-Octadecanediol • Poly(Linseed Oil) • Benzophenone-4 • Ci 14700/Red 4 • Methylchloroisothiazolinone • Haematococcus Pluvialis/ Haematococcus Pluvialis Extract • Methylisothiazolinone • Caprylic/Capric Triglyceride • Melanin • Ci 15510/Orange 4 • Astaxanthin • Rosmarinus Officinalis Leaf Extract/Rosemary Leaf Extract • Sodium Hydroxide • Citric *