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A good logo can glamorize just about anything. Now available in our popular Klotz format, this sweeping compendium gathers diverse brand markers from around the world to explore the irrepressible power of graphic representation. Organized into chapters by theme, the catalogue explores how text, image, and ideas distill into a logo across events, fashion, media, music, and retailers . Featuring work from both star names and lesser-known mavericks , this is an excellent reference for students and professionals in design and marketing, as well as for anyone interested in the visuals and philosophy behind brand identity . Review: It’s a Reference Book - A great variety of logos. Sure, not all of them are perfect or going to be to your liking, but the point of the book is in presenting a wide variety of what’s out there, and you will be the judge of what you approve of and what feels wrong. You won’t learn logo design by it, but it will serve as a great reference for ways of thinking about brand marks and type treatments. Review: Amazing book - Perfect
| Best Sellers Rank | #428,437 in Books ( See Top 100 in Books ) #59 in Branding & Logo Design |
| Customer Reviews | 4.4 out of 5 stars 338 Reviews |
A**A
It’s a Reference Book
A great variety of logos. Sure, not all of them are perfect or going to be to your liking, but the point of the book is in presenting a wide variety of what’s out there, and you will be the judge of what you approve of and what feels wrong. You won’t learn logo design by it, but it will serve as a great reference for ways of thinking about brand marks and type treatments.
H**U
Amazing book
Perfect
J**E
Smaller Than Assumed :: Missing Major Corporations
I have to get angry with myself. Not Taschen. It’s so BEAUTIFUL!! I bought it to be informative as well as decorative for my art studio. ⚠️ I thought it was bigger. My fault. Nowhere does this state “little” in the description. Only in the measurements. Most small books state the size. ⚠️ It’s showing as a coffee table book⁉️ Really? This tiny? I took a picture to show everyone that it’s the same length as my scissors. Most books from these elite publication houses are standard size. ⚠️ Being an American, I do see this is more of a wider audience but, the major corporations aren’t even in here. Unless I missed them. I skimmed past and all I saw was one athletic brand. How⁉️ With the influence of American businesses on the entire world⁉️👀🌍 ⚠️ Fast food corporations, toys, and major shopping retailers are missing. I don’t know how to feel. I dont want to leave a bad review. But, I wouldn’t tell people this is a MUST HAVE. 💔 I took a picture to show that the cover is a jacket and not a bonded image. I thought it was bonded. I didn’t know this either. 📸 As a bibliophile, I love TASCHEN. But, my recommendation would be everything I assumed. I’m surprised no one mentioned this. I’m an artist and graphic designer. I don’t recommend. I’m disappointed. 💔 With the impact American businessmen have on the global economy this is unacceptable. Not as an American, as someone who loves business. Almost 5 stars because it is beautiful and full of foreign brands that I’ve never heard of.
A**R
Lots of great inspiration. A valuable book to own.
Headline says it all. Very worthwhile book for designers.
S**R
Graphic design
My son who has autism loves this book. He’s recently become interested in graphic design.
A**N
Perfect for beginners
Love the book and its inspirational logos .
M**A
Five Stars
Got On time and for sure I can recommended!
F**Z
Not as good logo selection as can be found in other books
Not as good logo selection as can be found in other books, but it is one of the most extensive. Excellent price for being a hardcover book with many pages
A**L
Chegou bem antes do prazo e em bom estado
O livro é uma ótima fonte de referências, tem um acervo gigante dividido em categorias, o que facilita na hora de encontrar algo. A edição é super bem feita, sendo o livro capa dura, com uma proteção de papel na capa, e a capa dura branca por baixo, o que dá um toque a mais. Amei!
Ó**Z
Gran referencia
Llego rápido y de gran ayuda como referencias
S**N
İlham veren örneklerle güzel bir toplama olan arşivde bulunması gereken
Problemsiz ulaştı, teşekkürler Amazon
M**T
Un bouquin d'exemples et d'inspiration à petit prix.
Un bon gros livre qui regroupe des centaines de logos dans plusieurs thématiques. Pas d'explications, juste des logos. Ce livre est idéal pour trouver des idées de formes, de structures, des associations de couleurs, de typo, etc. Une grande aide pour les petites pannes d'inspirations ! Des marques internationales, plusieurs thématiques, très complet. Un bon petit pavé de bonne qualité, une couverture épaisse, une reliure solide, le papier est de bonne qualité, très agréable à feuilleter...
D**Z
Awesome book!!!
Seriously am a big logo fan. This books keeps you imbibed into it. What's the best part is there are no explanations of any logo it soughts of create genuine curiosity within you,and makes you create your own definition of the logo.
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