Eyeshadow Primer

I have used a variety of eye primers in the past 8 years or so, and I have to say, I think the Milani eye primer is very likely to be my favorite, not just among the cheaper options but also against high end stuff too. In the past the two I used most were the Urban Decay Primer Potion and the Too Faced Shadow Insurance. I started with UDPP but eventually moved over to using TFSI as I liked the texture of TFSI more. UDPP always felt a bit more oily and liquidy compared to TFSI. The problem I ended up having with TFSI is that after a while it separates, and then it turns into greasy mess too. Later I started using the Wet n Wild eye primer, which I really liked for a long time. I pretty much liked the WnW as much as I liked TFSI, maybe a little more since it's cheaper. However I noticed the WnW primer had kind of opposite problem of both UDPP and TFSI - whereas UDPP and TFSI are both more liquidy and oily (esp after TFSI separates), I find the WnW to be rather dry. I stopped wearing makeup for a couple of years, then recently I picked up a couple tubes of UDPP when it was on sale during black friday, thinking it's gotten much cheaper and surely UDPP is good. Except I realized that it REALLY is much liquidier and greasier than I prefer. Because of the liquidy texture, it seems to take much longer to pat it onto my lid, and the greasiness/liquidiness ends up not playing nice with the foundation around my eye area. I tried to not put any fdnt on my eyelid, but it still was creating patchiness when I tried to blend it out at the edge of where the fdnt would meet the primer. I noticed that the WnW primer was doing the same thing (though not as obvious). At this point I don't have a tube of regular TFSI, just a sample of TFSI champaigne - and that was also doing the same thing. I picked the Milani eye primer up on a whim due to emilynoel83's youtube vids. The texture is absolutely perfect - it's not liquidy/greasy like the UDPP, but it's not nearly as dry as WnW either. Only time will tell if it separates or changes texture though, but even comparing brand new tubes of UDPP, WnW, and this together, this still have the best texture. It also blends onto my eyelid super easily with zero patchiness where it meets foundation. I also find that it doesn't disturb my concealer under my eyes either, and in general it somehow melds into my eyelid with minimum amount of need to pat/blend. Both UDPP and WnW takes much longer. I also find that I can simply pat it to blend, whereas both UDPP and WnW i had to tug/swipe (which then can cause more patchiness against fdnt and concealer). In terms of performance, it works as well as the other two. I have oily skin but monolid so there's no crease to worry about. Most primers work well on me, so just like with UDPP, WnW, and TFSI, this kept my eyeshadows on with no fading or melting, and vibrant all day. I have yet to experience any oily pooling at the corner of my eyes from liner either (which used to happen back in the days, but it could've been because of the liner and not primer issues). For the price I paid, which is even cheaper than when UDPP went on sale, this is an excellent product. I currently have a full new-ish tube of UDPP, an old sample of TFSI Champaigne, and a new-ish tube of WnW, and I still only wanna use this. I also have a back up tube of UDPP that i literally do not know what to do with now. Remind self to never buy backups, no matter how discounted, because I might find stuff I like better! I believe the WnW primer is cheaper than this retail price (although with amazon S&S the price difference was only in cents level), but since the WnW is so much drier, I definitely still prefer this. I'd rather shell over a couple of extra dollars and not run into my eyeprimer screwing with my foundation.

Great product! Great staying power. A little product goes a long way so though this is a small 0.3fl oz size, it should still last a while. This is a fantastic alternative to more expensive eyeshadow primers. Overall, would definitely recommend and would repurchase. Hope this review helps.

Lovely product. While advertised for eyeshadow, I purchased this to give longevity to my waterproof and non-waterproof eyeliners. It does extend the life of my eyeliners and eyeshadows. No more smearing/smudging on my oily hooded eyelids, nor smudges under my eyes from a weeping eye or transfer. I've had no problems with blending, goes on invisibly even though it is a tinted cream. Easy to apply and remove. A little goes a long way (I use barely a dot for under and over each eye), so although the tube may seem small, it is really a great deal. Will buy again. My application tips: - I put a tiny dab on a pinky, then share that dab between two pinkies, and gently smooth over each entire eyelid focusing right around my lash lines. - Keep eyelids taught (eyes closed, or looking down) for at least 15 seconds so it can set without creases. During this time I am usually dabbing a little bit on the lower part of my eyes as well. - I use a tiny bit of translucent powder with a small soft brush to additionally set the primer before adding waterproof eyeliner. - After eyeliner, I usually add a little bit of eyeshadow for color or contour, but this will also help set the eyeliner. - Just for piece of mind, I once again add a tiny bit of translucent powder to the eyeliner and shadow with a small brush to finish it all off.

Seems to do a good job at preventing shadow from creasing. I wish it was tint free.

I love wearing big winged eyeliner but I have extremely oily lids, even waterproof formulas immediately begin to transfer on me and by the end of the day it looks like I’m wearing black eyeshadow. The stila stay all day was the only liner that worked for me but recently it started to smudge on me as well, I finally decided to try out an eyelid primer and noticed this one mentioned in a lot of threads so I chose it first. I honestly wasn’t expecting it to work this well and I thought I would have to try out a couple more but it worked amazingly! I applied a small amount and dabbed it all over my eyelid with my finger and my eyeliner hasn’t moved at all (I applied it at 1:00PM today and it’s currently 8:00PM) normally by now my eyes would be watering and I’d have black eyeliner all over my crease. I also love how it’s clear enough to be undetectable but still has a very mild tint to it that makes my eyelids look like they have a filter on them. The finish is also very comfortable and velvety feeling. I also applied some maybelline fit me powder on top of it and it’s worked great so far. My black liner also looks more pigmented on top of it. Highly recommend for oily lids & eyeliner!

The formula is lightweight and blends easily, though it can feel a bit tacky at first before eyeshadow application. This is a budget‑friendly primer that actually works; just let it set briefly before applying shadow.

I bought this based on reviews that said it was good for oily lids. I have combination skin, but my eyelids seem to be more oily. I would put on eyeshadow and it would basically be gone or have drifted into the crease within a hour or two and my eyelids would be mostly bare and shiny. With this eyeshadow primer, my eyeshadow finally stays where I put it! My eye makeup looks great all day and is still in place when I get home from work 12 hours later. You definitely have to follow the directions and let it sit for at least 30 seconds before applying your eye makeup. When you do, it works like a charm! 10/10, will be buying again!

I have been doing my makeup for about 22 years now. No matter what quality eyeshadow I use, my eyelids always crease. I have tried countless eye shadow primers. This is by far the best. I would say this is a dupe for the urban decay primer potion. It is a little thicker in consistency than that (if you have used it) but I get the same results and don't have to fork out the cash for it. It is important that you do not allow this to dry without thinly spreading it out. If you leave an area where it is thickly applied and it dried down you will see an inconsistent patch of texture and pigment. It dries down pretty fast too. I have fallen asleep in my makeup after a night out and woke up with no change to my eye makeup (if I didn't slam my face into a pillow)

This product is great. I had been using urban decays primer potion and too faced shadow insurance previously and I have to say that this Milani primary works just as well. It's not sticky and provides a nice base for my eyeshadows. I use the naked palettes and have honestly not noticed any difference when using milani instead of shadow insurance. It comes in a really easy to use tube with a good tip for application directly on to the eyelid. Absolutely brilliant for the price too. I'll certainly be buying this instead of the more expensive primers in the future.

I am not usually a *drugstore* make up person - I would say that this is the first non-sephora make up purchase I've made in over 10 years. I've only recently started wearing eyeshadow more regularly and what I realized is that without a primer it did not matter how much I spent on eyeshadow - it was creasing so fast. I've used urban decay and nars eye primer which I have had great results with but I wanted to find something more affordable to keep my eyeshadow on for work on a day-day basis. I am blown away with this product - It works just as good as my nars and urban decay primers. Even after I workout (spin class, so sweaty haha) my eyeshadow is untouched when using this primer. I actually like it better than the more expensive brands because I find it dries quicker and applies more evenly as well. I don't often write reviews for products unless I feel it's well deserved and needs some love (I know I am heavily influenced by reviews myself) and this product is one I want to shout about from the rooftops. I'm excited to have found an affordable and very effective product that I don't feel I need to save to use for only special occasions due to cost.

Ich bin echt begeistert von dem Produkt und kann es nach meinen Erfahrungen nur empfehlen! Habe bisher Artdeco Eyeshadow Base aus einem Tiegelchen benutzt, was teurer und nicht ganz so effektiv war. Ich war auch skeptisch, ob dieses Produkt hier überhaupt was ist, aber ich bin super zufrieden damit. In meiner Lidfalte sammelt sich der Lidschatten gern mal, aber mit dem Milani Primer ist es mir bisher nicht passiert. Es hält lang und nichts verschmiert. Top Produkt für einen guten Preis! :)

I really like how it glides on the eyelide and provides a clean and perfect canvas for my eyeshadow. Highly recommend it!

Certes le flacon est petit mais on en utilise très peu chaque jour. Ça fixe très bien le fard à paupière et l'été liner du coin externe de l'œil qui a toujours tendance à disparaître en fin de journée chez moi (paupières tombantes). Je confirme aussi que la couleur du fard est plus vive. Bref au top ! Je l'ai reçue très vite et bien emballée.