Ideal for Everyone from Global Executives to Globe-Hopping Tourists
Did you know:
* In Switzerland, a kiss on the cheek can be either expected-or deeply offensive?
* If you don't want to share in after-dinner drinks in Hungary, you'd better have a good excuse-like doctor's orders?
In today's high-stakes, highly charged international business world, you simply can't afford a misunderstood gesture,
an ill-placed word, or a misinformed judgment. The Global Etiquette Guide to Europe shows both business and leisure
travelers how to understand, appreciate, and manage-as well as maximize the benefits of-the myriad cultural differences
that can exist between you and your European business hosts. This fact-filled cultural guidebook provides detailed
* Dining * Drinking * Speaking * Eye contact * Hailing a taxi
* Dress * Negotiating * Gift giving * Conducting a meeting
* Tipping * Holidays * Dealing with authorities
Just as customs vary greatly between Europe and the United States, so do they vary among the diverse nations of Europe.
What is proper and expected in France, for example, may be a deal-breaker in Sweden. The Global Etiquette Guide to
Europe will familiarize you with the customs, habits, tastes, and mores of every key European nation-nearly forty in
all-and help you guarantee the mutual respect and acceptance that are vital for keeping every international business
relationship agreeable, effective, and successful.