This seems 2B a relatively new product, & 'SAFE FOR ALL FABRICS.' How about microfiber blankets, etc. that state 'USE NO FABRIC SOFTENER/SHEETS?'...

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First I'll agree with you that it is a new product (as far as I know).  Its not a fabric softener, rather a final "rinse" to ensure the stink is gone, and it is!  I love this stuff.  My dogs bed smells like hot-dog and even after a good wash with Tide, maintained some of the ghastly smell, but adding this to the wash cycle (via the fabric softener cup) totally eliminates the stink.  Also, there is a lot of pee in my laundry (my son is disabled) and I finally gave up trying to get the smell out because NOTHING I did worked.  No amount of washes, fabric softener or refresher worked.  Then I tried this stuff, and POW, my mind was blown and I put it on auto order.  Its not a fabric softener at all, its a full clean rinse and it works!  Hope this is helpful.

Asin	B0C8XC6V1N
Best Sellers Rank	#273 in Fabric Deodorizer
Date First Available	June 21, 2023
Item Model Number	30772119198
Manufacturer	Procter & Gamble
Package Dimensions	12.44 x 5.2 x 3.66 inches; 3 pounds

Tide Deep Cleansing Fabric Rinse with 3X Odor Power, Spring Meadow, 48 oz

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