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Buy Marketing For Dummies 4th by Hiam, Alexander (ISBN: 9781118880807) from desertcart's Book Store. Everyday low prices and free delivery on eligible orders. Review: product exactly like in the description - Quick delivery, product exactly like in the description. Thank you :) Review: Good - Great and easy to read
| Best Sellers Rank | 1,555,440 in Books ( See Top 100 in Books ) 8,662 in Sales & Marketing 15,554 in Business Development & Entrepreneurship (Books) |
| Customer reviews | 4.4 4.4 out of 5 stars (80) |
| Dimensions | 18.54 x 2.29 x 23.37 cm |
| Edition | 4th |
| ISBN-10 | 1118880803 |
| ISBN-13 | 978-1118880807 |
| Item weight | 499 g |
| Language | English |
| Print length | 384 pages |
| Publication date | 6 Jun. 2014 |
| Publisher | John Wiley & Sons |
G**A
product exactly like in the description
Quick delivery, product exactly like in the description. Thank you :)
D**E
Good
Great and easy to read
M**D
Three Stars
A bit American.
A**N
Love it
Everything you need to know about marketing in one
A**R
Five Stars
Good background
A**R
Five Stars
perfect Christmas gift
B**D
Good if you want to blag a job.
I'm a marketing dummy!
G**S
Five Stars
GOOD BOOK FOR MARKETING
M**Y
excellent book for giving you the basics or marketing, and getting you to think with the bigger picture. Includes not only the bigger picture, but also useful details and things you can do right away, without a big budget (or with only a shoe-string budget), to start marketing whatever it is you need to market. Well written and well-thought-through, written by someone who obviously knows his stuff and wants others to be able to think with and use the information being presented. I would recommend it for anyone try to wrap their wits around and trying to figure out what to do first or where to start, or even for someone who is already got some marketing actions going, and wants to be more return on his or her promotion.
T**8
I used this as an aid in a graduate level marketing class. Great refresher, plus if you own a business there is news you can use in here to promote your own business. A good buy.
L**R
Comprehensive and detailed. More than I could handle on readthru. Using very successfully as a reference.
M**L
It was better than expected and very thought provoking
F**R
This book is extremely informative. It covers so many aspects of business. It's a must read. Also a great reference book as well.
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